Our commitment to a
Sustainable Future

We are committed to creating a
positive impact for the planet,
people and community.

Benefit

In a world where social responsibility and sustainability have become essential, Novity stands out as a Benefit Company, committed to being a model for a responsible and inclusive business.

Social responsibility and sustainability are today instances to which the whole corporate world refers as well as the society itself. Being a point of reference on the market means necessarily to be bearers of these values and translate them into a vision of fair business, inclusive and generator of well-being for the community.

For Novity to be a Benefit Company means taking responsibility, a daily commitment towards concrete and measurable goals and translating this commitment into tangible actions, aimed at creating a positive impact on the environment and the community, operating in a responsible, sustainable and transparent manner towards all its stakeholders.

Novity Benefit

Common purpose of benefit

  • Communication Activities and Positive Impact Events

    Encourage the establishment of responsible and sustainable models in the field of communication and events, notably through: 

    • Consolidation of environmentally and socially sensitive practices; 
    • Collaboration with customers to design interventions that contribute to the generation of beneficial impacts for people and the planet; 
    • The adoption of responsible supply practices that reduce negative environmental impacts and promote the evolution of industry standards. 

  • People, Well-being and Balance

    Enhance the contribution of our people and promote the well-being of each according to principles of collaboration, ethics and transparency, creating a positive working environment through: 

    • The promotion of work serenity and balance between personal and professional spheres; 
    • The encouragement of personal and professional growth. 

  • Responsibility for the community

    Cultivate the relationship with the territory and engage in favor of the communities, through: 

    • The promotion of initiatives in collaboration with customers and suppliers that contribute to significant social and environmental causes; 
    • Support to organizations and companies with a positive impact, in particular through financial contributions, the transfer of know-how and operational support for territorial initiatives.

    B-CORP

    The next target

    The transformation into a Benefit company was only the first step for Novity towards its more ambitious goal of achieving B-Corp certification, which measures corporate performance to the high standards of B-Impact Assessment, to ensure a positive impact on its employees, society and the environment.

    Being B-Corp means for Novity to adopt an evolved business model, which embraces the most advanced demands of environmental sustainability but also of corporate social responsibility. Accompanied in the path towards certification by InVentoLab, Novity has implemented during 2024 the plan of actions that will allow the agency to act on its organizational model and business model, thus realizing that cultural renewal that, with the involvement of the entire internal team, will guide the agency’s work for the future.

     

    Road Map

    We believe that transparency is fundamental, and this road map is a way to share our commitment with you, clearly showing how sustainability guides all of our decisions.

    • 24 February 2023

      1° Education Exploring our new visions.

    • 17 March 2023

      2° Education Exploring our new visions.

    • 30 May 2023

      Membership in the Impact Education Coalition

    • 19 June 2023

      Novity becomes Benefit Society

    • 14 July 2023

      Update Charter of Values

    • 10 October 2023

      Impact Education Coalition Presentation

    • 16 February 2023

      3° Education Exploring our new visions.

    • 22 February 2024

      Impact education Coalition: preventing violence against women. The role of companies